Creating Chaos - For Fitness & Sport Professionals

Having someone else describe how fantastic your services or products are has long been known and used as a tool in marketing, advertising and raising awareness for your business.

It speaks volumes for your services when someone recommends or refers you and it's quite staggering at how many businesses operate exclusively on referral schemes or referred marketing methods.

So, it stands to reason that having some testimonials will go a long way to help promote your work. The real trick though is getting the wording correct within what is said to ensure that the testimonial maximises on impact. Knowing the right questions to ask your clients will help massively in getting this right every time.

Here are 4 simple questions that get those key answers from your clients:

What solution were you seeking when you first hired us?
What do we provide that you value the most?
What has been the result of working with us?
What would you tell others who are considering using us?

By taking the repsonses and putting it into a neat and flowing testimonial, you will be answering all the major questions that potential clients have: namely what does this product or service do for me?

If understanding more about how your clients' minds work, how to motivate and be more effective in your coaching then why not look at our Professional Fitness Presenter course.  The PFP is a 2 day course that leaves trainers confident in knowing how to improve rapport, instruct more effectively, use influential language and engage professionally for both 1 to 1 and group level instruction. Click here for more